Bellafricana published in Articles, bellafricana

17 Social Media Mistakes That Are Killing Your Brand

[dropcap custom_class=”normal”] Social media marketing is one of the most effectual ways a brand can use to build awareness, interact with customers and find potential clients so it’s no wonder why many businesses are adapting to it. Besides, it does seem rather easy enough – Post, like, share, comment. Right? [/dropcap]
Wrong.
Social media is a tool and like most tools, if used carelessly can do your business more harm than good. You wouldn’t want to chase your existing customers away and repel potential ones would you?
I think not.
Without further ado, below are lists of social media marketing faux pas that can ruin or are already ruining your brand.Continue reading

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Bellafricana published in Exclusive Interviews

Meet the Founder of Isura | Exclusive Interview

[dropcap custom_class=”normal”] Treasures by ISURA is a jewelry outfit created by Efe Fagbeja who has always been intrigued by jewelry and the way they work. [/dropcap] Efe is a bubbly creative who likes to DIY a lot. She is tenacious and perseveres (I guess you have to be when working with precious stones and fragile strings)
It is important to state that as a kid, Efe would pick shells on the beach and try to string the ones with holes in them. It is safe to say that there was absolutely no way she was going to live a life outside of making and designing accessories.
Lets meet her. Continue reading

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Bellafricana published in Events

SME Africa

[dropcap custom_class=”normal”] Joyce Onyemuwa a radio presenter and the host of the radio show SME Africa invites you to an entrepreneurial show. This event highlights the challenges and successes of young entrepreneurs. It’s been airing on Cool Fm for about a year now, began broadcast in 2016 and have interviewed some of the brightest minds and daring individuals who have ventured into entrepreneurship within the last 5years. These entrepreneurs have ventured into different sectors and though challenges present themselves, these individuals have shown great resilience and continued perseverance to succeed. [/dropcap]
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Bellafricana published in Arts & Crafts, Fashion, Furnitures, Gift Items, Home & Living

Why Buy Nigerian?

[dropcap custom_class=”normal”] My eaves dropped at dinner last night and I heard someone ask “Why buy Nigerian?” with the main bone of contention being the quality of made in Nigeria products.
If you ask me, (even if you don’t I’d still tell you anyway) the concern of quality particularly is a little bit played out. Nigerians are not only becoming more innovative; most are also paying supreme attention to detail and quality. [/dropcap]Continue reading

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Bellafricana published in Events

The Bellafricana ACE 2017 Conference

[dropcap custom_class=”normal”] The Bellafricana ACE 2017 Conference is drawing nearer by the day. I cannot believe it’s another week again. So little time, so much to do. If you know the time keeper please tell him to kindly slow down. In-house preparations for the Bellafricana ACE event are underway…. [/dropcap]Continue reading

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Bellafricana published in Articles

8 Ways Women Can Make Money From Home

[dropcap custom_class=”normal”] Before I highlight a number of ways women can make money from home, I will tell you this for free, being a career woman is not a walk in the park which is why when a husband and a baby or two join the mix, women most often times resign from their day jobs to take on the role of being full time housewives…. [/dropcap]Continue reading

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Bellafricana published in Destinations

Over Perfectionism Can Kill Your Idea

[dropcap custom_class=”normal”] This post goes out to my fellow perfectionists. So for a while now, after procrastination, the second thing on my negative list to consciously get rid of this year is ‘Over Perfectionism’. I thought it was a good/okay thing, but I now realise there is a very bad side of this trait I have acquired.
The thought of this led to this quote over the weekend, and I’m sure you can relate to it, “Over Perfectionism Can Certainly Kill/Drown Your Beautiful idea”. It’s time to get it behind you, and cast the negative spirit out fast.  [/dropcap]
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Bellafricana published in Events

Connect Nigeria E-Business fair 2017

[dropcap custom_class=”normal”] Connect Nigeria has announced the 2017 edition of its annual E-Business fair, Africa’s largest business fair that connects micro, small and medium enterprises on the biggest scale the continent has ever seen. The fair will be taking place on Saturday the 18th of February, 2017 at Eko Hotels and Suites, Victoria Island, Lagos…. [/dropcap] Continue reading

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Bellafricana published in Fashion, Health & Beauty

Best Natural Hair Products for Natural Girls

[dropcap custom_class=”normal”]Most natural hair girls aka naturalistas, especially the sistas (hehe…) with stubborn and brittle 4C type hair, know that the simple act of running a comb through it is a proper STRUGGLE![/dropcap]
I hear the permed ladies whisper “so why do you put yourselves through the stress of 2 strand twists, bantu knots, silk scarves, breaking combs etc. Why don’t you just save yourselves undue pressure and relax those curls huh?”
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Bellafricana published in Events

Nigeria Entrepreneurs Award 2016

[dropcap custom_class=”normal”] Nigerian entrepreneurs are fast becoming the backbone of the country’s economy and it is only befitting to acknowledge their bravery and shrewd business acumen.
To this end, an awards organization was set up to celebrate the magnanimous work of the outstanding ones among Nigerian entrepreneurs. This event is thus termed The Nigeria Entrepreneurs Award (NEA)…. [/dropcap]
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