Bellafricana Summer Pop-up London

bellafricana summer pop-up london

The second edition of the Bellafricana Summer Pop-up London is finally here. Who is excited?

After several years of fostering connections and promoting African craftsmanship & creativity in Nigeria & Africa as a whole, Bellafricana is yet again ready to captivate the hearts of Londoners with an extraordinary showcase of talent and creativity.

The Summer Pop-Up Event will take place over seven exciting days, tentatively from Thursday, the 4th of July to Wednesday the 10th of July, at a prime location in London 14 Percy Street, London. W1T 1DR (near Oxford Street, off Tottenham Court Road). This event will bring together a curated selection of the finest African brands, offering a captivating array of handcrafted products across various categories, including fashion, accessories, home decor, beauty, and more.

After successfully hosting one of the biggest summer pop-up London last year with people traveling from different locations to have a feel of African’s culture and creativity, we had over 21000 shoppers and £67,800 sales made with just 20+ vendors. It was really absolutely amazing. Also, with a proven track record of hosting various major pop-up events in Nigeria, Bellafricana has gained a reputation for curating exceptional collections that embody the spirit of Africa. This year’s Summer Pop-Up Event in London promises to be a celebration of African culture, craftsmanship, and entrepreneurial spirit.

Attendees will have the unique opportunity to immerse themselves in the vibrancy of African creativity. From intricately woven textiles, accessories to bold and contemporary designs, each product tells a story and reflects the rich heritage and diversity of the African continent. Engage with passionate creators, hear the inspiration behind their works, and discover the remarkable talents that Bellafricana’s community represents.

“Our vision at Bellafricana is to showcase the beauty and innovation that Africa possesses,” says Bukky Asehinde, Founder and CEO of Bellafricana. “We are very glad to host the 2nd edition of the Summer Pop-Up London, a city renowned for its love of creativity and diverse cultural experiences. Our aim is to bridge the gap between African creatives and the global market, while offering Londoners a unique and authentic shopping experience.”

For more information about Bellafricana and the Summer Pop-Up London, and for partnerships or sponsorship email [[email protected]].

Images from previous Bellafricana Summer Pop-up London

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Bellafricana’s End of Year Round Up

Year end round up

Reflecting on the past 12 months, our 2023 end of year round up is a journey through the highs, the lessons, and the growth. Join us as we revisit milestones, celebrate achievements, and look forward to what this year holds. It’s a moment to appreciate the collective journey and the stories that have shaped our year.

We kick off this with a Letter from our founder Mrs Bukky Asehinde, to you;

As we bid farewell to 2023, I find myself reflecting on a chapter that almost didn’t happen – a chapter I was almost ready to close. I sat on my laptop about the same time last year ready to inform you that Bellafricana was shutting down!

I share this not just as a founder but as a companion on this winding entrepreneurial road.

Exactly a year ago, at the verge of giving up, I faced the daunting prospect of letting go of Bellafricana. Relocating to the UK with my young family added to the weight of uncertainty.

If you’re a dream carrier who recently relocated, the struggle might hit close to home! Balancing the need for a stable income against the pursuit of your entrepreneurial dreams can be a real challenge.

In pursuit of what seemed like a promising detour – 7 months of searching for a job, finally getting a new job as a Community and Marketing Manager – I walked away after just one month. Little did I know that this detour was a divine setup for a remarkable comeback.

At this juncture, I realised my passion for realising the Bellafricana dream had transformed into an unyielding obsession to achieve it.

This year, I dared myself to dream again: Have a look at the milestones summary –

  1. Re-Opened the Bellafricana tech-enabled community FREE in March 2023, a home for more creative entrepreneurs.
  2. Launched Bellafricana Pop-up Store in Nigeria in April 2023.
  3. Introduced Bellafricana Travels in April/May 2023.
  4. Launched Bellafricana UK with a pop-up event on London’s Oxford Street in July/August 2023.
  5. Introduced my first official course, the Invisible to Page One Google SEO Course in November 2023.
  6. Embarked on one-on-one business coaching sessions, charging at least £100 an hour, in November 2023.

I give all the glory to God for turning my test into a testimony. He has a way of working it all out for our good.

Why am I sharing this? Because I know the weight of uncertainty, the frustration of unmet expectations, and the contemplation of letting go. If you’re at that crossroad, let me be the voice that says, “Your detour might just be a setup for a remarkable comeback.”

Hold on, dear entrepreneur. Trust the process, the detours and the unique journey that is yours. It’s not always about the speed but the direction.

May your year close with hope, renewed courage, and the unwavering belief that, indeed, the best is yet to come.

Rooting for your journey,

Bukky Asehinde (Founder, Bellafricana).

 

January 2023

We started the year 2023 with our members meet-up. We are always keen on having our members start the year on a high note and the meet-up is put in place to have them come together to network, collaborate, and set goals together.

By now you should know that Bellafricana isn’t just a community that helps creative business owners grow, we are a family.

The wellbeing of our members is as important to us just like the growth of their businesses and we are so glad that our members are always able to draw strength from one another to keep going.

Year end round-up

 

 

February 2023

In February, our founder, Bukky Asehinde visited the Pure London Fashion Week in Olympia London (an event that brings together the brightest minds in the fashion and lifestyle industry twice a year) together with some Bellafricana members and used it as an opportunity to collect buyers & key supplier’s contacts for members

Year round up

March 2023

We kicked off March with an extraordinary news that our dynamic CEO, Bukky Asehinde, has not only caught the spotlight but has soared onto the esteemed African Founders list of 100 Most Inspirational Female Founders in Africa.

Bukky Asehinde’s journey has been a testament to resilience, innovation, and a commitment to excellence. Being recognized among the most inspirational female founders is not just an accolade, it’s a celebration of her relentless pursuit of excellence.

Year Round up

 

In a bid to deepen our commitment to the African Creative community, we opened up our doors to even more creative entrepreneurs to come into the Bellafricana family for FREE.

We did this to allow us serve more people, grow the community, and provide the support and resources creative entrepreneurs need to succeed. In just days of opening, we recorded over 2000 more members join the community.

Year Round up

 

Bellafricana got attention through various press releases, shining a spotlight on our unwavering commitment to supporting creative entrepreneurs.

The press release is a testament to Bellafricana’s dedication for its pivotal role in championing the cause of creative entrepreneurs. It emphasised our tireless efforts in creating a nurturing ecosystem that empowers and uplifts creatives entrepreneurs.

Year Round up

 

We hosted impactful webinars, with remarkable entrepreneur who graciously shared their journey through the world of creativity and business.

They took us on a journey from the inception of their creative venture to the strategies they employed in overcoming challenges. Their story resonated deeply, providing a firsthand account of the highs and lows of the entrepreneurial journey.

The impact was profound. demonstrating the power of determination, innovation, and passion within the creative business landscape.

If you would like to get some of the recap, click here

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We understand how every creative business owner with amazing products constantly ponders on how to increase sales and that was why we had a webinar with the founder of Naijasalesmaker on “how to sell out your creative product and increase your sales in 30 days”.

 

The best strategies to increase sales were taught, and the impact on community members was very profound.

Year round up

 

March left us on a sad note with a heavy heart as we bid farewell to a beloved founding member of our community, Ghaneeyah Sulaima-Olokodana.

Year round up

 

April 2023

In April, we launched Bellafricana Travels, we wanted to encourage as many entrepreneurs as possible to explore the world and see the endless possibilities outside their Country of Residence.

Our first destination on the map? The vibrant city of Kigali.

Year round up

 

Our first journey to Kigali was nothing short of spectacular, with 18 travellers from Nigeria (60% first-time travellers).

We were greeted like kings and queens in Kigali, where we reveled in the joy, beauty, and positive energy.

For us, this journey was very important. From the amazing sights of Kigali to the intriguing encounters. Click here to see the throwback.

We’re already thinking ahead to the next trip while we reflect on this amazing one.

Stay tuned for additional updates on travel in 2024.

Year round up

 

In the continued spirit of empowering our creative community, we hosted another impactful webinar, this time featuring the founder of Happy Coffee International, this visionary entrepreneur generously shared her journey. From ideas to the strategic moves that propelled her venture to where it is today.

Year round up

 

We had an online fashion workshop and it was all about the theme “Business of Fashion. We learned how to rock the fashion world without breaking a sweat. CEO Bluvelvet Consulting shared smart tips on selling clothes online, how to get noticed, and the secret sauce to make your fashion business shine.

We also learned quick tricks for online success and simple strategies for making your fashion dreams come true.

Year round up

 

Bellafricana Marketplace pop-up store in Victoria Island (within the Good Beach) officially launched for small creative brands to showcase their products. Making it easier for them to be able to sell to a wider audience.

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We gathered for an unforgettable Easter meetup at the good beach, and oh, what a day it was.

We had a blast at the good beach! From beach games to chilling under the sun, it was all about fun, play, and pure relaxation.

It was really an unforgettable moment.

Year round up

 

We set off on a creative trip together for 7days. Creative brands jumped at the chance to showcase their amazing works, build new relationships with customers, and increase visibility and sales during our 7-Day Creative Challenge.

We had over 250 creative brands, who were part of the creative challenge.

Year round up

 

May 2023

We had a family virtual chat, which gave us a great chance to be together, connect, and work together on a range of subjects that are important to all of us.

The goal of the virtual conversation was to establish a welcoming environment where we could exchange thoughts, perceptions, and firsthand knowledge, all while strengthening our community of like-minded people.

Year round up

 

The monthly virtual expert drop-in session was created specifically to help our creative community get in touch with seasoned pros and advance their artistic endeavors.

Year round up

 

June 2023

Our Father’s Day pop-up event in the Bellafricana Market Popup store was fantastic! It was all about creating a unique and unforgettable Father’s Day experience.

Year round up

 

We organized an exclusive course titled “Dollars and Designs,” which focused on creating a strong financial plan for your creative enterprise.

The program focused on the specifics of funding creative endeavors and was led by the founder Kobaaccountant, who is a seasoned financial expert.

Dollars and Designs go hand in hand in the creative industry. The purpose of this class was to equip you with the financial knowledge necessary to fuel the growth of your creative enterprise.

Year round up

 

Imagine spending time online with seasoned creative entrepreneurs who have overcome obstacles, broken through barriers, and successfully monetized their creative visions. That’s exactly what happened during our virtual events.

Our guests talked about how they achieved success in the creative industry. It was an incredibly entertaining and enlightening conversation. We discussed business, creativity, and the keys to overcoming adversity and succeeding in life.

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We launched a masterclass together with Princess Adeyinka Tekenah, founder of Happy Coffee International on Grant funding for Creative Entrepreneurs who are searching for the basic key to unlock financial support for their business.

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In May, we launched our monthly expert drop-in sessions, exclusively for members of our fantastic creative community. This was an opportunity to network with industry experts and advance their artistic endeavors.

Not one, not two, but four experts were on call in June! They were all ready to answer any of your urgent queries on grant funding, branding, PR, accounting, sales, and marketing.

Year round up

 

July 2023

The power of a determined mind is this tremendous force that can propel you past obstacles and lead to amazing accomplishments.

We held a revolutionary webinar titled “Imposter Syndrome: Overcoming Fear of the Numbers in Your Business”. It was an incredible session designed to help them overcome those obstacles and acquire the financial self-assurance required to succeed in business.

Year round up

 

We had yet another fantastic Instagram Live session! We had the privilege of speaking with three amazing creative entrepreneurs, and I can tell you that they gave some really insightful information about their backgrounds and experiences.

These tales serve as fuel for your own adventures, regardless of where you are in your creative journey. Learning from people who have been there, and done that, has a certain enchantment.

Year round up

 

We were overjoyed that Her Network honored our CEO, Bukky Asehinde, for her exceptional accomplishments and services.

Her Network is a platform that champions and celebrates the achievements of women across various sectors, shining a spotlight on those who are making a difference.

According to their statement, “In the bustling world of small creative businesses, there is one name that stands out as a beacon of hope and support: Bukky Asehinde.

With a passion for uplifting and enabling creative entrepreneurs, Bukky has become a renowned champion and ambassador for small creative business owners around the world.”

We are incredibly happy for the CEO’s well-earned accolades. Our staff and the entire creative community are continually inspired by her dedication and vision.

Year round up

 

We understand that, particularly if you’re choosing to keep things quiet, it’s easy to feel a little alone despite being a part of a community.

Our meet-up in Lagos mainland was more than simply an occasion; it provided an opportunity for community members who had never before interacted to become friends. Envision the delight of finally putting names to faces, the relationships, the ease, and the laughter.

Year round up

 

Our founder got featured in her first International Podcast on Third Culture Africans. Click here to listen…

Year round up

 

Bellafricana officially launched and registered in the UK. We held one of London’s biggest pop-up events in Oxford Street, and it was a huge success. With a record of 21,000+ shoppers over the 7-day pop-up event.  It was a celebration of culture, creativity, and community rather than just a spectacle.

But there’s still more! We provided the entertainment with activities that made everyone laugh, a karaoke session, and, of course, a mouthwatering spread of food that satiated every appetite.

Year round up

 

August 2023

Our CEO discussed how businesses may thrive by prioritizing community in a critical talk with Founders Institute.

Consider a discussion where the topic of the importance of community to startup success was raised. Our CEO gave tips, tactics, and experiences on how to take a community-first stance.

Talking with Founders Institute gave her a chance to add to a larger discussion about building community, connection, and cooperation within the startup ecosystem.

Year round up

 

September 2023

Bukky shared how she pulled off a successful pop-up London event on Oxford Street to community members as a means of encouraging them to DARE-to-dream-BIGGER.

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We hosted a mindset webinar together with a mind hack coach who shared about the mind, money, and business.

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We released free ebooks on getting funding for African Creative Startups and on how to boost sales to further enable our community members. See them here…

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All work and no play, they say?…

We hosted a virtual movie night with Bellafricana members so they could chill, relax, and take a break from running a business.

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October 2023

In October, we teamed up with the team at Waffles AI to host a webinar called “From Chat to Check out: Mastering eCommerce Growth with Whatsapp’. A workshop to help them understand how to sell more online via WhatsApp.

Year round up

 

Bellafricana showcased and promoted some black artists, creatives, designers, and entrepreneurs within the community across our various marketing platforms. This gave us an opportunity to not just celebrate and encourage them but to also have other members be inspired by their creativity.

Year round up

 

November 2023

Bukky Asehinde launched a Google SEO Course Program focused on showing creative entrepreneurs with handmade products how to rank on the first page of Google so they get found (online) globally and be in the top 10 in their industry without bothering about social media algorithms.

26 founding members got the opportunity to learn and join the Invisible to Page One Google SEO Course Program.

Can’t wait to join the next Cohort? Click here…

Year round up

 

December 2023

December started on a high note. Talk about ending the year with gratitude. Bellafricana was honored as one of the top 100 fastest-growing SMEs in Nigeria for 2023 by Business Day.

This award was a celebration of every creative in Bellafricana, every entrepreneur, every customer, and every partner who has been a part of our journey.

Year round up

 

As a norm in the Bellafricana Community, we like to end the year with some warmth and extend an act of kindness amongst our members. We re-introduced the December Gift Exchange, where members of our community pick their fellow members to gift them as a way to appreciate and encourage them for the year ahead.

This always has a huge impact on our members…

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The year is definitely one we would never forget.

Thank you for staying with us throughout the year and being a part of the Bellafricana journey.

Let’s countdown to the year 2025 (Happy New Year in advance). I can’t wait to send you letters.

Oh yes! Before I leave, here are 4 major focus for our first quarter of 2024:

1. Bellafricana eCommerce in the UK is coming…

2. Bellafricana storage and fulfillment solution for creative business owners who are ready to expand in the UK and global markets.

3. Invisible to Page One Google SEO Course Cohort 2 is coming..

4. The Bellafrica Pop-up London 2024 is coming..

Excited? We are too..

Thank you for reading.

7 Essentials for Your Next Beach Visit – Discover Them at Bellafricana Marketplace!

Are you ready to soak up the sun, feel the sand between your toes, and dive into the refreshing waves? A perfect beach day is not just about the ocean breeze and the rhythmic sound of waves; it’s also about having the right essentials to make your experience unforgettable.

At Bellafricana Marketplace, nestled within the serene embrace of The Good Beach, we have curated a collection of must-have items that every beach lover needs. Get ready to turn heads, feel fabulous, and enjoy the beach to the fullest!!

The good beach
1. Bali Hat: Your Stylish Sun Shield

A beach day isn’t complete without a chic Bali hat. Not only does it protect your face and shoulders from the sun’s rays, but it also adds a touch of effortless elegance to your beach ensemble. Whether you’re lounging by the shore or taking a leisurely stroll, a Bali hat is the ultimate accessory that seamlessly combines style and function.

2. Flip Flops: Comfort in Every Step

Slip into the comfort of flip flops as you explore the sandy shores. Bellafricana Marketplace offers a variety of flip flop designs that suit your unique style. From vibrant patterns to classic colors, these versatile sandals keep your feet comfy while you enjoy the beach’s natural beauty.

3. Bikini Wear and Swim Suit: Dive into Confidence

Show off your beach-ready body with stunning bikini wear and swim suits from Bellafricana Marketplace. Whether you prefer bold prints or timeless solids, our collection caters to every taste. Feel confident as you lounge, swim, and bask in the sun – these swimsuits are designed to make you feel your best.


4. Kimono: Effortless Beach Glamour

Transform your beach look from basic to breathtaking with a stylish kimono. These lightweight, flowy cover-ups are perfect for transitioning from the sand to beachside cafes. Bellafricana Marketplace offers an array of patterns and colors, allowing you to express your personal style while embracing the beach’s relaxed vibe.

5. Bucket Hat: Funky and Functional

For those who crave a fusion of style and sun protection, the bucket hat is your go-to accessory. These hats add a playful edge to your outfit while shielding your face from direct sunlight. Explore Bellafricana Marketplace’s collection for a variety of patterns that cater to the adventurer in you.

Bucet hat on bellafricana marketplace
6. Woven Purse: Boho Chic Beach Storage

Carry your beach-day essentials in a woven purse that complements the relaxed, bohemian atmosphere. These purses are not only fashionable but also practical, allowing you to keep your sunscreen, sunglasses, and beach read within easy reach. Elevate your beach aesthetic with a touch of boho charm.

Woven purse

7. Material Tote Bags: Where Style Meets Utility

From beach towels to snacks and everything in between, a spacious material tote bag is a must. Bellafricana Marketplace offers a range of designs that cater to your organizational needs without compromising on style. These totes are perfect for a day of beach exploration and shopping!


CONCLUSION

The Good Beach, where Bellafricana Marketplace resides, offers a unique opportunity to combine shopping with beachside leisure. Explore our marketplace to discover these beach essentials and more, all while indulging in the beauty of the sea. Don’t miss out on creating lasting memories with the perfect blend of retail therapy and beach escapades. Visit Bellafricana Marketplace at 10B Trinity Avenue Oniru Lagos and embrace the ultimate beach experience. Your next adventure awaits – come and find your beach essentials in style!

Highlights of The Bellafricana Summer Pop up in London Oxford Street

Bellafricana summer pop up London 2023 weekend vendors

The Bellafricana Summer Pop-Up event swept us off our feet, bringing together the allure of African fashion, the enchantment of delectable cuisines, and the thrill of exhilarating festivities. With each passing day, the event unfolded like a captivating story, weaving together the threads of fashion, community, and celebration.

Join us as we journey through the pages of this blog, reliving the moments that made up an unforgettable week of joy, discovery, and connection. From savoring mouthwatering delicacies to exploring an array of unique creations, and basking in the company of influencers and fellow enthusiasts, let’s dive into some of the highlights that happened.

DAY ONE

The first day of the Bellafricana Summer Pop-Up was a blast! The whole event kicked off with a cool meet-and-greet with Mr. Adebayo Jones, an icon in the fashion Industry. He’s from Nigeria and he’s dressed up some really big shots. It was amazing as everyone got to check out the showcase. It was like stepping into a treasure trove of African-inspired stuff that made you feel all vibes and excitement. There was a variety of beautiful things to pick from – clothes, jewelry, accessories, things to make your home look awesome, and more.

The bellafricana summer pop up London event wasn’t just for shopping, it was like a hangout spot for folks who all liked African fashion. People came with their pals and family, and they had a blast shopping and exploring together. It was like a trip down memory lane, and everyone had a blast. People who came to the event couldn’t stop smiling. They said they loved the amazing products on display and all the choices they had. They also thought it was awesome to meet others who shared their love for African fashion.

DAY TWO

The second day of the Bellafricana Summer Pop Up was a big hit! Lots of people came, and everyone left with big grins. It was like a cool party full of awesome memories and good times.

Riding the wave of excitement from Day 1, Day 2 carried the same vibrant spirit. Just like a sequel that lives up to the hype, the day was a whirlwind of happiness, laughter, and fresh bonds as visitors mixed and mingled with the creative minds steering the brands. It was like making new friends who held the secrets behind these awesome creations, discovering the tales and sparks of inspiration that made everything come to life.

DAY THREE

Day 3 rolled in with an extra splash of excitement! We had a surprise that brought big smiles to everyone’s faces. Guess what? We set up a sip-and-paint event – yup, painting while sipping on your favorite drinks! And that’s not all – there was dancing and some fun mingling with shoppers too. But wait, the fun didn’t stop there. We made sure your tummies were happy too. We had the yummiest snacks and awesome cocktails that made taste buds do the happy dance. While folks were munching and sipping, they also had a blast checking out the pop-up for more awesome finds to take home. It was like a treasure hunt, but with a tasty twist!

DAY FOUR

Day Four was a real showstopper! Shoppers flooded in like a river, bringing along their buddies and families for the shopping fiesta. It was like a big party of shopping enthusiasts, all under one roof. And you know what? The love was real! Lots of happy shoppers left behind amazing testimonials that were like little gems of happiness. They couldn’t help but share how much they enjoyed the event and the awesome stuff they found. It was like a chorus of joy and good vibes.

DAY FIVE

Day Five was an absolute hit! Shoppers flooded in with their buddies and families, turning the event into a real shopping extravaganza. It was like the whole town had gathered for a grand fashion and food party. And guess what? It wasn’t just about shopping and fashion – it was also a feast for the taste buds! The air was filled with the aromas of different dishes from all over the flavor universe. The food display was like a rainbow of flavors, and people couldn’t resist trying out the deliciousness. It was a true celebration of both style and taste.

But wait, there’s more excitement to add to the mix! Influencers were in the house, adding that extra sprinkle of glamour to the event. Their presence made everything feel even more special, like a star-studded shopping and food fair.

DAY SIX

Day Six kept the good times rolling! Shoppers continued to pour in with their friends and families, making the event a lively hub of activity. It was like a fun shopping party that just didn’t want to end. And you know what made the day even cooler? It was like a carnival for the taste buds. People explored a variety of mouthwatering dishes, each more tempting than the last. From savory to sweet, the food choices were like a symphony of flavors that everyone savored.

The energy of the event soared higher with exciting workshops and activities that engaged everyone. It was like a playground of creativity, where people got to try their hands at different crafts and skills. As the sun set on Day Six, the smiles and laughter lingered, leaving behind a trail of unforgettable memories. It was like a joyful whirlwind that had everyone wishing for more fun days ahead.

DAY SEVEN

Day Seven marked the grand finale, the moment to draw the curtains on this incredible journey. The event had been a whirlwind of excitement, laughter, and discovery, and now it was time to bring it all to a close. It was like the final chapter of a captivating story, filled with memories that would be cherished for a long time to come.

PRODUCTS ON DISPLAY

OUR PARTNERS

The Bellafricana summer pop-up will never be complete without mentioning our amiable partners. Your belief in the Bellafricana mission to promote and showcase the beauty of African craftsmanship and innovation has been truly inspiring. Your willingness to align your efforts with our vision has elevated the event to new heights, making it a memorable and enriching experience for all involved.

CONCLUSION

Bellafricana’s commitment to uplifting both the craftspeople and the customers was on full display. Throughout the day, everyone soaked up valuable insights that sparked their affection for African-made treasures. This was indeed a memorable event. it was time for the Bellafricana team to beat their chest and say “Alas! we made it happen. You can subscribe to our newsletters or follow us on Instagram to enjoy this exciting event. And also stay tuned for more updates and future events from Bellafricana.

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