Trailing the blows from the Coronavirus Disease (Covid-19) on creative businesses in Nigeria, Bellafricana has created a platform that would serve as a resource tool and a growth-driver for creative business owners. It is no news that creative business owners are the lifeline of economic development, as non-oil exports must get as much support as possible.
Bellafricana is the community-based organisation that has been empowering, motivating,connecting and supporting creative African business owners for over four years. The company has created a membership portal (the first of its kind in West Africa) to give creative businesses access to tools, guides, directories, masterclasses, among others.
The platform is bid to help creative business owners reduce costs via sealed partnerships and increase revenue via access to diverse market channels such as exhibitions, retailers, and lots more.
The Bellafricana membership platform is set to be launched on the 11th of May, 2020 and would be preceded by a series of talks from industry experts, Bellafricana beneficiaries and a ‘Virtual Launch Party’.
The platform is targeted to onboard over 1000 creative business owners in 6 months and become a pan-African household name in less than 3 years.
Creatives can sign up by visiting the Bellafricana website and navigating to the membership tab to have hands-on experience by themselves. Bellafricana has so far impacted over 250 creative business owners positively even in time of challenges. The organization is well-known for organising the prestigious annual “ACE Awards”.
On the launch of the new platform, Bukky Asehinde, founder of Bellafricana says: “We are looking at building a platform where business owners can see themselves as collaborators, rather than competitors. We are working assiduously to be the beacon of hope to creativity and helping business owners in Nigeria, and Africa at large.”