Bellafricana, Author at Bellafricana

Bellafricana published in Articles, business, Google, Growth January 18, 2024

DIfferences Between Google SEO and Google My Business

Google is a key player in helping businesses reach their target audience in the large and constantly changing world of online marketing. Google My Business (GMB) and Google SEO are two essential elements of a successful online presence. Even though they both increase a company’s online presence, they have different goals and employ various techniques.

The specifics of both will be examined in this blog post, and I will show you the differences between Google My Business and Google SEO.

Google My Business (GMB):

Google My Business is a powerful tool designed to enhance a business’s local online presence. It provides a platform for businesses to manage their online listings and appear on maps, making it easier for potential customers to find and connect with them.

Key Features of Google My Business:

Local Business Information: GMB allows businesses to display essential information, such as their name, address, phone number, website, and hours of operation, directly on Google.

Reviews and Ratings: Customers can leave reviews and ratings on a business’s GMB profile, influencing the reputation and credibility of the business.

Map Integration: GMB enables businesses to appear on Google Maps, making it convenient for local customers to locate them.

Business Insights: GMB provides valuable insights into customer interactions, allowing businesses to understand how users find and engage with their listings.

Google SEO (Search Engine Optimization):

Google SEO, on the other hand, is a broader strategy aimed at optimizing your brand or product’s visibility on Google’s search engine results pages (SERPs). Unlike GMB, which focuses on local visibility, SEO encompasses a wider range of tactics to improve your brand’s overall ranking in organic search results.

Key Components of Google SEO:

On-Page Optimization: SEO uses special words to make your product stand out in global searches.

Website Friends: SEO gets other websites to talk about your product, making it more popular.

Technical SEO: SEO ensures your product website is fast, works well on phones, and looks good.

Content Marketing: SEO loves it when you create valuable content, making your product a trusted source. by using relevant keywords, creating high-quality content, and establishing a brand as an authoritative source in its industry.

Technical SEO: This involves optimizing the technical aspects of a website, such as site speed and mobile responsiveness.

Conclusion:

In summary, both are integral components of a successful online marketing strategy. Understanding their differences and leveraging their unique benefits can significantly enhance a business’s visibility, attract more customers, and ultimately contribute to its growth.

Bellafricana published in africa, Articles, bellafricana, Entrepreneurship, Growth, January 16, 2024

A Letter of Encouragement To A “Dear Entrepreneur”

I know, my dear entrepreneur, that sometimes the beginning of the year can stir a mix of emotions, including anxiety and fear.

I want you to know that you’re not alone in feeling this way. I’ve been there, standing at the intersection of aspirations and uncertainties. Two years ago, I, too, faced a crossroads that nearly led me to give up on my business. But here’s what pulled me through, and I believe it can be a guiding light for you as well. And that is why I decided to come up with A letter of encouragement to a “dear entrepreneur.”

1. Show Yourself Compassion:

In the pursuit of ambitious goals, we often forget the importance of self-compassion. It’s okay not to have everything figured out. Be gentle with yourself, change your perspective, celebrate your victories, and embrace the learning curves.

2. Prayer and Divine Guidance:

Lean into your faith and seek guidance from God. Personally, prayer became an anchor during uncertain times. Trust in the divine plan for your life, and let it guide you through the uncharted waters.

Enter the year knowing that “God has worked all things for your good” not that He is still in the process of working it out!

Meaning: It’s not going to happen in your future, it is already DONE!

So renew your mindset to this FACT and OPEN your eyes to the opportunities around you.

3. Show Up, Despite the Feelings:

There’s tremendous power in showing up, especially when the weight of anxiety tries to hold you back. Sometimes, the simple act of putting one foot in front of the other opens up new possibilities. Remember, courage is not the absence of fear but the triumph over it.

4. Stop Overthinking:

Overthinking is a silent thief of joy and progress. Break free from the shackles of overanalysis. Trust your instincts, make decisions with the information at hand, and allow room for spontaneity and creativity.

My dear entrepreneur, remember this; you possess a resilience that has carried you through challenges before, and it will continue to do so. The canvas of a new year is blank, awaiting the strokes of your creativity and the colors of your determination.

I encourage you to carry these lessons with you. Be kind to yourself, seek guidance, show up bravely, and release the burden of overthinking. Remember, you have the strength within you to turn the uncertainties of the future into opportunities for growth.

May this year be a canvas painted with success, joy, and fulfillment.

With unwavering support and belief in your journey,

Ps: click here to listen to this message from me

Rooting for you always,

Bukky Asehinde (aka Creatives Mother Hen),

Founder at Bellafricana.

Bellafricana published in africa, Arts & Crafts, business, Business Tips, Community, January 12, 2024

Bellafricana’s End of Year Round Up

Reflecting on the past 12 months, our 2023 end of year round up is a journey through the highs, the lessons, and the growth. Join us as we revisit milestones, celebrate achievements, and look forward to what this year holds. It’s a moment to appreciate the collective journey and the stories that have shaped our year.

We kick off this with a Letter from our founder Mrs Bukky Asehinde, to you;

As we bid farewell to 2023, I find myself reflecting on a chapter that almost didn’t happen – a chapter I was almost ready to close. I sat on my laptop about the same time last year ready to inform you that Bellafricana was shutting down!

I share this not just as a founder but as a companion on this winding entrepreneurial road.

Exactly a year ago, at the verge of giving up, I faced the daunting prospect of letting go of Bellafricana. Relocating to the UK with my young family added to the weight of uncertainty.

If you’re a dream carrier who recently relocated, the struggle might hit close to home! Balancing the need for a stable income against the pursuit of your entrepreneurial dreams can be a real challenge.

In pursuit of what seemed like a promising detour – 7 months of searching for a job, finally getting a new job as a Community and Marketing Manager – I walked away after just one month. Little did I know that this detour was a divine setup for a remarkable comeback.

At this juncture, I realised my passion for realising the Bellafricana dream had transformed into an unyielding obsession to achieve it.

This year, I dared myself to dream again: Have a look at the milestones summary –

Re-Opened the Bellafricana tech-enabled community FREE in March 2023, a home for more creative entrepreneurs.
Launched Bellafricana Pop-up Store in Nigeria in April 2023.
Introduced Bellafricana Travels in April/May 2023.
Launched Bellafricana UK with a pop-up event on London’s Oxford Street in July/August 2023.
Introduced my first official course, the Invisible to Page One Google SEO Course in November 2023.
Embarked on one-on-one business coaching sessions, charging at least £100 an hour, in November 2023.

I give all the glory to God for turning my test into a testimony. He has a way of working it all out for our good.

Why am I sharing this? Because I know the weight of uncertainty, the frustration of unmet expectations, and the contemplation of letting go. If you’re at that crossroad, let me be the voice that says, “Your detour might just be a setup for a remarkable comeback.”

Hold on, dear entrepreneur. Trust the process, the detours and the unique journey that is yours. It’s not always about the speed but the direction.

May your year close with hope, renewed courage, and the unwavering belief that, indeed, the best is yet to come.

Rooting for your journey,

Bukky Asehinde (Founder, Bellafricana).

January 2023

We started the year 2023 with our members meet-up. We are always keen on having our members start the year on a high note and the meet-up is put in place to have them come together to network, collaborate, and set goals together.

By now you should know that Bellafricana isn’t just a community that helps creative business owners grow, we are a family.

The wellbeing of our members is as important to us just like the growth of their businesses and we are so glad that our members are always able to draw strength from one another to keep going.

February 2023

In February, our founder, Bukky Asehinde visited the Pure London Fashion Week in Olympia London (an event that brings together the brightest minds in the fashion and lifestyle industry twice a year) together with some Bellafricana members and used it as an opportunity to collect buyers & key supplier’s contacts for members

March 2023

We kicked off March with an extraordinary news that our dynamic CEO, Bukky Asehinde, has not only caught the spotlight but has soared onto the esteemed African Founders list of 100 Most Inspirational Female Founders in Africa.

Bukky Asehinde’s journey has been a testament to resilience, innovation, and a commitment to excellence. Being recognized among the most inspirational female founders is not just an accolade, it’s a celebration of her relentless pursuit of excellence.

In a bid to deepen our commitment to the African Creative community, we opened up our doors to even more creative entrepreneurs to come into the Bellafricana family for FREE.

We did this to allow us serve more people, grow the community, and provide the support and resources creative entrepreneurs need to succeed. In just days of opening, we recorded over 2000 more members join the community.

Bellafricana got attention through various press releases, shining a spotlight on our unwavering commitment to supporting creative entrepreneurs.

The press release is a testament to Bellafricana’s dedication for its pivotal role in championing the cause of creative entrepreneurs. It emphasised our tireless efforts in creating a nurturing ecosystem that empowers and uplifts creatives entrepreneurs.

We hosted impactful webinars, with remarkable entrepreneur who graciously shared their journey through the world of creativity and business.

They took us on a journey from the inception of their creative venture to the strategies they employed in overcoming challenges. Their story resonated deeply, providing a firsthand account of the highs and lows of the entrepreneurial journey.

The impact was profound. demonstrating the power of determination, innovation, and passion within the creative business landscape.

If you would like to get some of the recap, click here

We understand how every creative business owner with amazing products constantly ponders on how to increase sales and that was why we had a webinar with the founder of Naijasalesmaker on “how to sell out your creative product and increase your sales in 30 days”.

The best strategies to increase sales were taught, and the impact on community members was very profound.

March left us on a sad note with a heavy heart as we bid farewell to a beloved founding member of our community, Ghaneeyah Sulaima-Olokodana.

April 2023

In April, we launched Bellafricana Travels, we wanted to encourage as many entrepreneurs as possible to explore the world and see the endless possibilities outside their Country of Residence.

Our first destination on the map? The vibrant city of Kigali.

Our first journey to Kigali was nothing short of spectacular, with 18 travellers from Nigeria (60% first-time travellers).

We were greeted like kings and queens in Kigali, where we reveled in the joy, beauty, and positive energy.

For us, this journey was very important. From the amazing sights of Kigali to the intriguing encounters. Click here to see the throwback.

We’re already thinking ahead to the next trip while we reflect on this amazing one.

Stay tuned for additional updates on travel in 2024.

In the continued spirit of empowering our creative community, we hosted another impactful webinar, this time featuring the founder of Happy Coffee International, this visionary entrepreneur generously shared her journey. From ideas to the strategic moves that propelled her venture to where it is today.

We had an online fashion workshop and it was all about the theme “Business of Fashion. We learned how to rock the fashion world without breaking a sweat. CEO Bluvelvet Consulting shared smart tips on selling clothes online, how to get noticed, and the secret sauce to make your fashion business shine.

We also learned quick tricks for online success and simple strategies for making your fashion dreams come true.

Bellafricana Marketplace pop-up store in Victoria Island (within the Good Beach) officially launched for small creative brands to showcase their products. Making it easier for them to be able to sell to a wider audience.

We gathered for an unforgettable Easter meetup at the good beach, and oh, what a day it was.

We had a blast at the good beach! From beach games to chilling under the sun, it was all about fun, play, and pure relaxation.

It was really an unforgettable moment.

We set off on a creative trip together for 7days. Creative brands jumped at the chance to showcase their amazing works, build new relationships with customers, and increase visibility and sales during our 7-Day Creative Challenge.

We had over 250 creative brands, who were part of the creative challenge.

May 2023

We had a family virtual chat, which gave us a great chance to be together, connect, and work together on a range of subjects that are important to all of us.

The goal of the virtual conversation was to establish a welcoming environment where we could exchange thoughts, perceptions, and firsthand knowledge, all while strengthening our community of like-minded people.

The monthly virtual expert drop-in session was created specifically to help our creative community get in touch with seasoned pros and advance their artistic endeavors.

June 2023

Our Father’s Day pop-up event in the Bellafricana Market Popup store was fantastic! It was all about creating a unique and unforgettable Father’s Day experience.

We organized an exclusive course titled “Dollars and Designs,” which focused on creating a strong financial plan for your creative enterprise.

The program focused on the specifics of funding creative endeavors and was led by the founder Kobaaccountant, who is a seasoned financial expert.

Dollars and Designs go hand in hand in the creative industry. The purpose of this class was to equip you with the financial knowledge necessary to fuel the growth of your creative enterprise.

Imagine spending time online with seasoned creative entrepreneurs who have overcome obstacles, broken through barriers, and successfully monetized their creative visions. That’s exactly what happened during our virtual events.

Our guests talked about how they achieved success in the creative industry. It was an incredibly entertaining and enlightening conversation. We discussed business, creativity, and the keys to overcoming adversity and succeeding in life.

We launched a masterclass together with Princess Adeyinka Tekenah, founder of Happy Coffee International on Grant funding for Creative Entrepreneurs who are searching for the basic key to unlock financial support for their business.

In May, we launched our monthly expert drop-in sessions, exclusively for members of our fantastic creative community. This was an opportunity to network with industry experts and advance their artistic endeavors.

Not one, not two, but four experts were on call in June! They were all ready to answer any of your urgent queries on grant funding, branding, PR, accounting, sales, and marketing.

July 2023

The power of a determined mind is this tremendous force that can propel you past obstacles and lead to amazing accomplishments.

We held a revolutionary webinar titled “Imposter Syndrome: Overcoming Fear of the Numbers in Your Business”. It was an incredible session designed to help them overcome those obstacles and acquire the financial self-assurance required to succeed in business.

We had yet another fantastic Instagram Live session! We had the privilege of speaking with three amazing creative entrepreneurs, and I can tell you that they gave some really insightful information about their backgrounds and experiences.

These tales serve as fuel for your own adventures, regardless of where you are in your creative journey. Learning from people who have been there, and done that, has a certain enchantment.

We were overjoyed that Her Network honored our CEO, Bukky Asehinde, for her exceptional accomplishments and services.

Her Network is a platform that champions and celebrates the achievements of women across various sectors, shining a spotlight on those who are making a difference.

According to their statement, “In the bustling world of small creative businesses, there is one name that stands out as a beacon of hope and support: Bukky Asehinde.

With a passion for uplifting and enabling creative entrepreneurs, Bukky has become a renowned champion and ambassador for small creative business owners around the world.”

We are incredibly happy for the CEO’s well-earned accolades. Our staff and the entire creative community are continually inspired by her dedication and vision.

We understand that, particularly if you’re choosing to keep things quiet, it’s easy to feel a little alone despite being a part of a community.

Our meet-up in Lagos mainland was more than simply an occasion; it provided an opportunity for community members who had never before interacted to become friends. Envision the delight of finally putting names to faces, the relationships, the ease, and the laughter.

Our founder got featured in her first International Podcast on Third Culture Africans. Click here to listen…

Bellafricana officially launched and registered in the UK. We held one of London’s biggest pop-up events in Oxford Street, and it was a huge success. With a record of 21,000+ shoppers over the 7-day pop-up event. It was a celebration of culture, creativity, and community rather than just a spectacle.

But there’s still more! We provided the entertainment with activities that made everyone laugh, a karaoke session, and, of course, a mouthwatering spread of food that satiated every appetite.

August 2023

Our CEO discussed how businesses may thrive by prioritizing community in a critical talk with Founders Institute.

Consider a discussion where the topic of the importance of community to startup success was raised. Our CEO gave tips, tactics, and experiences on how to take a community-first stance.

Talking with Founders Institute gave her a chance to add to a larger discussion about building community, connection, and cooperation within the startup ecosystem.

September 2023

Bukky shared how she pulled off a successful pop-up London event on Oxford Street to community members as a means of encouraging them to DARE-to-dream-BIGGER.

We hosted a mindset webinar together with a mind hack coach who shared about the mind, money, and business.

We released free ebooks on getting funding for African Creative Startups and on how to boost sales to further enable our community members. See them here…

All work and no play, they say?…

We hosted a virtual movie night with Bellafricana members so they could chill, relax, and take a break from running a business.

October 2023

In October, we teamed up with the team at Waffles AI to host a webinar called “From Chat to Check out: Mastering eCommerce Growth with Whatsapp’. A workshop to help them understand how to sell more online via WhatsApp.

Bellafricana showcased and promoted some black artists, creatives, designers, and entrepreneurs within the community across our various marketing platforms. This gave us an opportunity to not just celebrate and encourage them but to also have other members be inspired by their creativity.

November 2023

Bukky Asehinde launched a Google SEO Course Program focused on showing creative entrepreneurs with handmade products how to rank on the first page of Google so they get found (online) globally and be in the top 10 in their industry without bothering about social media algorithms.

26 founding members got the opportunity to learn and join the Invisible to Page One Google SEO Course Program.

Can’t wait to join the next Cohort? Click here…

December 2023

December started on a high note. Talk about ending the year with gratitude. Bellafricana was honored as one of the top 100 fastest-growing SMEs in Nigeria for 2023 by Business Day.

This award was a celebration of every creative in Bellafricana, every entrepreneur, every customer, and every partner who has been a part of our journey.

As a norm in the Bellafricana Community, we like to end the year with some warmth and extend an act of kindness amongst our members. We re-introduced the December Gift Exchange, where members of our community pick their fellow members to gift them as a way to appreciate and encourage them for the year ahead.

This always has a huge impact on our members…

The year is definitely one we would never forget.

Thank you for staying with us throughout the year and being a part of the Bellafricana journey.

Let’s countdown to the year 2025 (Happy New Year in advance). I can’t wait to send you letters.

Oh yes! Before I leave, here are 4 major focus for our first quarter of 2024:

1. Bellafricana eCommerce in the UK is coming…

2. Bellafricana storage and fulfillment solution for creative business owners who are ready to expand in the UK and global markets.

3. Invisible to Page One Google SEO Course Cohort 2 is coming..

4. The Bellafrica Pop-up London 2024 is coming..

Excited? We are too..

Thank you for reading.

Bellafricana published in Inspiration, Life Style, Vision January 9, 2024

Practical Ways To Turn Your Dream Into A Reality

As we step into a new year, envisioning your most remarkable achievements is just the beginning. This is the year to dream big and turn those aspirations into tangible success. Join me on a journey of inspiration and actionable steps as I dive into practical ways to turn your dream into a reality.

1. Envision Your Success

Take a moment to imagine where you want to be in the new year. What does success mean to you? The clearer your picture, the more powerful it becomes. Let it inspire you, and use it as a roadmap for your journey ahead. Visualizing your success isn’t just dreaming; it’s the first step in turning your ambitions into reality.

2. Set Realistic Goals

Now that you’ve imagined where you want to be in the new year, let’s break it down into achievable goals, taking it one step at a time. small victories that pave the way to your big wins. It also helps create a pathway where progress is not just visible but also deeply satisfying. And you can acknowledge that every small step brings you closer to the grand achievement you’ve envisioned for the year.

3. Stay Inspired

Keep things positive around you. Seek inspiration. Connect with people who share your goals. Make a habit of boosting your enthusiasm every day. It’s like adding fuel to the fire of your passion. Remember, staying inspired isn’t just a choice; it’s a promise to keep the excitement alive on your journey to success in 2024.

4. Take Bold Actions

Dreams come alive through action. It’s not just about dreaming; it’s about doing! Embrace challenges as opportunities, step out of your comfort zone, and make things happen. Each bold move is a step closer to turning your aspirations into reality. Remember, the journey to success in 2024 is not just about wishing; it’s about taking confident strides, confronting challenges with courage, and turning your vision into tangible achievements.

5. Celebrate Progress

Take a moment to recognize and celebrate every step forward on your journey. Whether big or small, progress is a reason to rejoice. These moments remind you of the distance you’ve covered.

Celebrating progress isn’t just about the destination; it’s about appreciating the effort you’ve put in and the growth you’ve achieved.

So, as you navigate toward your success in the new year, make it a habit to pause, acknowledge your advancements, and let the joy of progress fuel your motivation for the road ahead.

I hope you are now ready to embark on this exciting journey of envisioning and by now you have learned the Practical ways to turn your dream into a reality this year.

Cheers to your dreams, your journey, and the incredible successes that await!

Bellafricana published in business, Business Tips, Entrepreneurs & Apps, Entrepreneurship January 9, 2024

Six Skills To Have As A Creative Business Owner

Six major skills that would take you to your next level in business

Running a creative business is like steering a ship in uncharted waters, and having the right skills is your map to success. As a creative business owner, you’ll need six essential skills to make your journey smoother. From working well with your team to making smart deals, let’s explore these skills that can turn your creative passion into a thriving business

1. People Management and Leadership

Leading with care and guidance is vital for effective people management. It’s about understanding, supporting, and inspiring your team to succeed together. In a creative business, this creates a positive environment where everyone can thrive.

2. Negotiation

In creative business, negotiation is like working together on a puzzle and finding solutions that make everyone happy. It’s about talking, understanding each other, and creating partnerships that go beyond just a simple deal, setting the stage for success we can all share.

3. Sales and Marketing

Marketing gets attention, and sales steps in to seal the deal, creating a cycle of new customers and growth. It’s like a tag team where they each have a role, making sure your business keeps growing and bringing in more happy customers.

4. Decision making

Decision-making is like being the boss of choices. It’s about thinking, picking the best option, and steering towards success. In business, it’s not just one choice it’s a bunch of them that lead to growth and success, like driving a ship to where you want to go.

5. Innovation

Innovation is like having awesome new ideas to make things better or create something totally new. It’s the key to progress, helping businesses grow and stay ahead by finding smarter and cooler ways of doing things.

6. Money Management

Handling your money is a bit like being the boss of your wallet. It’s about making smart choices, like saving up and planning for what’s ahead. Whether it’s saving a bit each month or being careful with how you spend, good money management is like steering your financial ship, making sure you’re ready for whatever comes your way.

Bellafricana published in Articles, Business Tips December 14, 2023

8 Things To Do For Your Creative Business Before The Year Ends

As the year draws to a close, it’s the perfect opportunity for creative business owners to set the stage for success, taking strategic steps before the year ends can significantly impact the trajectory of your business. In this article, let’s explore 8 essential actions to ensure that your creative business enters the new year with momentum, innovation, and a solid foundation for growth.

Let’s dive into the 8 key things to do that will position your business for a thriving and prosperous year ahead.

1. Inventory Management

As the business year wraps up, it’s time to evaluate your inventory. Take a closer look at slow-moving items that may be tying up resources and affecting your cash flow. To proactively address this, consider running targeted promotions or sales. This not only helps in reducing excess stock but also paves the way for a fresh start in the upcoming year. By optimizing your inventory before the year ends, you set the stage for a more agile and profitable operation moving forward.

2. Set Year-End Goals

As we approach the end of the year, now is the ideal moment to strategically shape the future of your creative business. Consider setting clear and achievable goals that align with your vision whether it’s surpassing sales targets, enhancing customer engagement, or organizing impactful product launches. This precision also helps in providing a roadmap for the final weeks but also lays the groundwork for the upcoming year.

3. Financial Checkup

A periodic financial checkup is vital for business health. Take time to review your financial records, scrutinizing income, expenses, and profits. This not only ensures financial order but also lays the groundwork for a robust plan for the upcoming year. By understanding your financial landscape, you gain insights to make informed decisions, identify areas for improvement, and set realistic goals for sustained success.

4. Tax Planning

Approaching the end of the year, businesses must engage in strategic tax planning. Optimize your tax situation by considering actions like making essential purchases before year-end to leverage tax deductions and setting aside funds for upcoming tax payments. This proactive approach not only ensures compliance but also maximizes potential savings, contributing to the overall financial health of your business.

5. Customer Appreciation

As the year concludes, take a moment to express sincere gratitude to your customers for their ongoing support. Consider running special promotions, sending personalized thank-you notes, or offering exclusive discounts. These gestures not only show appreciation but also strengthen customer relationships. Acknowledging their loyalty fosters a positive connection, enhancing brand loyalty and setting the stage for continued collaboration in the upcoming year.

6. Update your website and Social Media

As the year concludes, it’s time to ensure that your business’s digital face remains fresh and engaging. Conduct a thorough update of your website and social media profiles, ensuring information accuracy, refreshing content, and making any necessary adjustments to align with your evolving business. An up-to-date online presence not only reflects professionalism but also captures the attention of your audience.

7. Evaluate Marketing Strategies

As the year ends, take a critical look at your marketing strategies. Evaluate their effectiveness, identifying what resonated and what didn’t. This introspection is key to refining your plan for the coming year. By learning from past successes and challenges, you can strategically optimize your marketing approach, ensuring a more targeted and impactful strategy.

8. Reflect and Plan

Before the year ends, take a moment to reflect on the highs and lows of your business journey. Acknowledge successes and confront challenges with a discerning eye. Transform these insights into a strategic plan for the upcoming year, laying the foundation for informed decision-making and continued growth.

In conclusion

The creative business landscape awaits, and with these strategies in hand, the stage is set for your unique masterpiece to unfold. May these insights inspire and empower you to not only weather the challenges of today but to shape a tomorrow filled with creativity, growth, and enduring success.

Bellafricana published in Events October 30, 2023

Join the 15th edition of the ELOY Conference and Awards

BUKUNMI OLUWASINA, EJIRO AMOS TAFERI, CECE YERA, HILDA BACI, SOLA ADESAKIN, DOPE CAESAR, DAMILOLA OLOKESUSI AND MORE MAKE THE 15TH PRESTIGIOUS ELOY AWARDS NOMINEE LIST 2023

#KNOWHERNAME

You are invited to the 15th edition of the ELOY Conference & Awards. The ELOY Awards has been consistently celebrating women of excellence in different sectors since 2009 and this year is exceptionally different as we are celebrating 15 years of consistency. The Governing Body who include Dr. Tewa Onasanya, Founder ELOY Awards Foundation, Mrs Angela Emuwa, Chairman Punch Nigeria Limited, Dr Yetty Ogunnubi, Founder YD Limited and ELOY Foundation Trustee and Tayo Afolabi, Founder WorldPr Media Limited and Latasha Ngwube, Lifestyle Journalist, Founder About That Curvy Life, have deliberated and the nominees for the 15th ELOY Awards powered by Tingo have been released. Full list available on www.eloyawards.com . These women have been nominated for their achievements, resilience during the ELOY year Sept 2022 to Oct 2023.

The theme this year is Resilience and it is to celebrate women who have withstood adversity and bounced back from difficult life events, year after year. This year, we want the world to KNOW HER NAME. The ELOYs is continuing to encourage women to support one another and men to advocate for women empowerment.

According to Dr. Tewa Onasanya, the Founder, ELOY Awards Foundation “This year, we are highlighting the fact that resilience is required to be successful in ones endeavor. The aim of the ELOY Awards Foundation is to always highlight different sectors where women are excelling in and every year, we shine the light on new categories. This year, the new categories include the female DJ, Catering Services, Financial Coach category. Another big goal for us is to continue to sustain women empowerment by providing them access to information and actionable tips to help them in their personal and business/career development.”

We look forward to celebrating all the nominees and winners at the 15th prestigious ELOY Awards and learning from our expert speakers at the ELOY Conference happening the same day. There will be an array of exhibitors to showcase their products and services. We are talking about sustaining women empowerment though technology and innovation.

Uzo Onumonu, Product Director Tingo Group said “At Tingo, we believe in the power of technology to drive positive change and create opportunities for all. We are proud to support the ELOY Awards, a platform that shares our vision of empowering women to reach new heights.

By joining forces, we aim to provide women with the financial tools and resources they need to thrive in today’s digital economy. Together, we are committed to unlocking the boundless potential of women and fostering a brighter, more inclusive future for all.”

There are so many benefits to attending the ELOY Conference and Awards 2023. At the ELOYs, you will;

1. Satisfy your desire to learn to become that version of yourself that can achieve your goals.

2. Be in an environment for personal development and self-improvement.

3. Be inspired by the success stories, insight, and achievements of our speakers and fellow attendees.

4. Have the opportunity to network, build valuable connections, and expand your network.

5. Be celebrated and be part of a community of like-minded individuals.

6. Be in a space where your visibility is encouraged and your achievements celebrated.

4. Get a free business spotlight on www.exquisitemag.com to promote what you do.

5. Participate in a raffle draw to win exciting prizes, including N100k and more.

6. Automatically be a member of the ELOY Foundation Network of business owners with access to information and training for business and personal development.

7. Access to exhibitors to get first-hand information on their products and services.

Click the link in our bio to join us for an unforgettable experience.

The ELOYs… celebrating and Sustaining Women Empowerment.

Visit the website eloyawards.com for more information.

The ELOY Awards have been consistently celebrating women of excellence in different fields since 2009, they are the most consistent award giving body for women in Nigeria.

If you are interested in attending the conference, use Code BukkA236, email Eniola at [email protected], or call Tel: +2348089833856

Bellafricana published in Arts & Crafts, bellafricana, Community, Exhibitions, Life Style, October 13, 2023

8 Amazing African Artists To Look Out For

From visual arts to music, literature to fashion, the African continent continues to give birth to extraordinary talent that captivates the world. In this blog post, I invite you to embark on a journey through the fascinating and inspiring world of African artistry.

Let me introduce you to eight incredible African artists who are making waves, breaking boundaries, and reshaping the artistic landscape.

LAYO BRIGHT

This brand captures art gracefully using glasswork, In the world of art and creative expression, there are individuals who shine brightly, transforming ordinary materials into extraordinary masterpieces. Layo Bright, a talented artist and glasswork extraordinaire, is one such luminary. With a delicate touch and a keen eye for detail, Layo has mastered the art of capturing beauty, emotion, and imagination through the medium of glass.

2. RONKE SCOTT

Ronke scott captivates her audience using unique canvas and artwork to tell African stories. Ronke Scott is one such artist who masterfully captures the essence of African narratives through her unique canvases and mesmerizing artwork. With each stroke of her brush, she breathes life into the untold tales of the continent.

Her isn’t confined to traditional boundaries. She delves into uncharted territory, experimenting with different mediums and techniques to convey the rich ambiance of African culture, history, and diversity. Her work is a vivid tapestry of colors, emotions, and experiences, which come together to tell stories that resonate with both the African audience and those who admire the continent from afar.

3. ARTINI

Artini, a proudly Nigerian-owned brand, is one such shining star in the world of craftsmanship. Their unique and imaginative use of nails and strings transforms the ordinary into the extraordinary, resulting in stunning mirrors, captivating wall clocks, and exquisite center tables that redefine the concept of functional art. Artini is not just about decor; it’s about celebrating the beauty that can be found in the most unexpected places, and the brand’s creations are a true testament to the power of art to transform the ordinary into the extraordinary.

4. LANRE OLAGOKE

In the heart of London, a dynamic force in the art world emerges – Lanre Olagoke, a celebrated Nigerian artist whose creative genius knows no bounds. With his brush and canvas, Lanre has become a bridge, connecting the rich culture of his Nigerian heritage with the cosmopolitan energy of London. His works are a testament to the fusion of cultures and ideas, a harmonious blend of tradition and modernity. Through his brushstrokes, he captures the essence of life, the vibrant spirit of his homeland, and the dynamic influences of his London base. His canvases are windows to a world where imagination takes flight, where color and form dance in harmony, and where stories are told in strokes of brilliance.

5. ART BY SPECTABILIS

This creative uses his brand for advocacy and awareness. Creativity isn’t limited to aesthetic expression alone; it can also be a powerful tool for advocacy and raising awareness. One such luminary who exemplifies this artistic approach is Art by Spectabilis. Through their creations, this artist shed light on important issues, sparking conversations and championing causes that demand our attention.

6. 5AND10 KRAFTZONE

Art knows no bounds, and 5and10 Kraftzone is a testament to the boundless possibilities of creativity. This enigmatic creative spirit is a master of diverse artistic expressions, from sculpting life into inanimate materials to folding paper into intricate origami masterpieces and weaving stories through the entwining strings of string art. With 5and10 Kraftzone, there is no limit to the artistic horizons explored. Every creation is a unique exploration of the artist’s vision, a glimpse into a world where materials transform into emotions, and imagination takes shape in myriad forms.

7. DOTUN DAVID POPOOLA

He calls himself the envirornmentalist. and this is showcased in his artwork. Dotun’s art is more than just visual appeal; it’s a powerful medium for environmental consciousness. Through his brushstrokes and creativity, he paints a vivid picture of the challenges our planet faces. His work showcases the beauty of nature, the threats it endures, and the urgent need for environmental conservation. His work is a testament to the power of art in bringing about change and advocating for a more sustainable future.

8. JOSEPH DAIRO

There are those whose creative voices not only resonate but also echo through time, leaving a lasting impact on those who are fortunate enough to experience their work. Joseph Dairo is one such luminary whose artistic journey has not only earned him accolades but has also become a powerful means of storytelling that illuminates the African experience.

With numerous awards adorning his brand, Joseph Dairo is more than just an artist; he’s a maestro of African narratives. His work is a canvas where history, culture, and contemporary issues converge to weave stories that are both timeless and deeply relevant. Through his art, he doesn’t merely paint pictures; he narrates the experiences, aspirations, and challenges of a diverse and multifaceted continent.

CONCLUSION

As we celebrate the amazing African artists and their profound, innovative, and impactful work, let their art be a source of inspiration for us all. Let us be moved by their stories, and let them encourage us to explore our own creative potentials, to advocate for what we believe in, and to use the power of art to make a positive difference in our world. In the end, art is not just a product; it’s a journey, a conversation, a catalyst for change, and a testament to the enduring beauty and boundless imagination of the human spirit.

Bellafricana published in africa, Articles, bellafricana, Entrepreneurship, Events, September 7, 2023

The Evolution, An Exhibition Of African Lusture

Jopee Dairo, the creative force behind THE EVOLUTION, is on a mission to bring change and shed light on the rich artistic heritage of the African people. This event is more than just an exhibition; it’s a platform that showcases the evolution of African art and culture.

Jopee Dairo is not just a visual artist but a storyteller, using various digital and mixed media forms to narrate tales from the African perspective. His inspiration is rooted in the greatness of the Black race and the untold stories that lie beneath the surface.

At THE EVOLUTION event, attendees can expect a captivating experience filled with intriguing, educational, and fascinating works of art. These pieces are not merely for purchase but also forging connections and rekindling memories of the goodness that has been lost and the promising future that lies ahead. Click here to register.

Here is an interview session with Jopee Dairo.

ABOUT JOPEE DAIRO

1. What inspired you to become a digital artist?

Ans: Firstly, My name is Gbemisola Joseph Dairo popularly known as Jopee Dairo; I am a Visual Artist with a uniqueness in telling stories from the African perspective using all forms of Digital and Mixed Media. I was inspired by the greatness of the Black race and the untold stories that lie beneath.

2. Can you describe your artistic style and how it has evolved over the years?

Ans: I am a mixed media artist who paints ideas to life with the digital use of African fabric patterns such as Kente, Adinkra, and Ankara. Over the years my Art has moved from mere creation of Artworks using black photography to telling untold stories about the greatness of motherland Africa.

3. What themes or concepts do you explore in your digital art?

Ans: Societal values, history, and change.

4. Are there any artists or influencers who have had a significant impact on your work?

Ans: Yes. These are the likes of Bisa Butler, Mayowa Lawal, and Mayowa Alabi.

5. How do you incorporate African culture and heritage into your digital art?

Ans: Africa is Art and Art is Africa. Photography has been my greatest tool as it gives me the limitless freedom I need to create compelling stories with my Art.

6. Can you share your creative process from idea to finished artwork?

Ans: From the point of conception, I do rough sketches on paper, do research, and prepare my storyboard, and then I relate with my photographer based on the concept. Once we come to terms, we get model(s) who we share the idea with and once that works, we proceed to shoot photography. The last part is when I get to do my digital edit, print, and put off for sale.

7. What challenges have you faced as a digital artist, and how did you overcome them?

Ans: One of the major challenges is finding inspiration not just to create but to continue. Other challenges are in the areas of affording gadgets, power supply, and understanding the markets.

I have found comfort in sharing my challenges with established artists or models whom I look up to in the business of Arts and Creativity. A problem shared is half solved, right? I am not there yet, but I am overcoming my challenges gradually.

8. What achievements or milestones in your career are you most proud of?

Ans: Having my work nominated for best documentary at the African Magic Viewer’s Choice Awards (AMVCA) 2023, featuring on a project with Ghana’s renowned Glenn Samm, and partnering at the BellAfricana UK Summer Pop-up 2023. I am quite proud of being the only Nigerian in my category and being one of the very few Nigerians to be nominated for the Accra Music and Arts Award 2023.

9. Do you have a favorite piece of artwork that holds special meaning to you?

Ans: Yes I do, and that will be “Wails of a Mother”, a project I did in collaboration with Ghana’s Journalist and Model coach; Titus Dhoku.

10. How can art enthusiasts and collectors connect with you and acquire your digital art pieces?

Ans: I can connect with you on my social media platforms at iamjopeedairo.

ABOUT THE EVOLUTION

1. What inspired you to organize THE EVOLUTION, and what is its overarching mission?

Ans: Change. The mission is to showcase the rich artistic heritage of the African people and how we have evolved.

2. Can you provide an overview of what attendees can expect at the event?

Ans: Everyone should come to the Evolution expecting to see intriguing, educating, and fascinating works of art. These are Arts that they are not just compelled to buy but connect with and spur memories of goodness that have been lost and the better end that fast approaches.

3. How did you select the participating artists and their collections for the exhibition?

Ans: The participating artists are those who have been found with a like mind backed with some indigenous taste in Arts, even in the uniqueness of their styles.

4. What role do you believe events like THE EVOLUTION play in promoting African art and creativity?

Ans: Events like this are pivotal to spreading the awareness of African culture and the dignity that comes with it.

5. Can you share any highlight or unique features of THE EVOLUTION that make it a must-attend event?

Ans: This event is the first of its kind on the mainland of Lagos, Nigeria with international attention in Europe and about five (5) other African countries. The event sets a new standard for artists, photographers, and stakeholders in the creative space in Africa and the diaspora.

6. Are there specific goals or messages you aim to convey through this event?

Ans: Yes there are. Change, standard, freedom, and the endless possibilities that avail for the black race irrespective of the misconceptions of the past or the present are key ideas we aim to preach.

7. How can businesses and organizations benefit from attending THE EVOLUTION?

Ans: We have sponsorships, partnerships, and vendor opportunities for brands and businesses that we will in turn showcase to our audience.

8. Are there any notable speakers or workshops planned during the event?

Ans: No, it’s not an event for workshops, however, there will be lots to learn as exhibitors and brands engage the audience.

9. What steps have you taken to ensure a memorable and immersive experience for the attendees?

Ans: We’ve got a conducive location in the heart of Lagos, music that resonates with the theme of the event, and maximum security.

11. How do you envision the future of THE EVOLUTION and its impact on the creative community?

Ans: The Evolution is a concept that will shift paradigms and change the narratives of the Arts and creative space in Africa.

12. How can individuals interested in attending or supporting the event get involved or obtain tickets?

Ans: All information needed regarding this will be made available on our Instagram page @iamjopeedairo including attendants’ forms as it is a free-to-attend but registration-compulsive event.

Jopee Dairo’s artistic style is a blend of mixed media, where he brings ideas to life using digital techniques and incorporates African fabric patterns such as Kente, Adinkra, and Ankara. His artistic journey has evolved from creating art using black photography to delving deeper into the untold stories that celebrate the greatness of Africa, the motherland. Through his work, he aims to not only create art but also to convey the narratives and histories that often go unheard. This event promises to be very interesting and specifically to help creative brands. Click here to register.

Bellafricana published in bellafricana, Clothings, Fashion, Handmade, Life Style, September 4, 2023

5 Reasons Why You Should Choose African Fashion

In the dynamic world of fashion, diversity, and uniqueness are the keys to making a statement. Africa, with its rich combination of cultures and traditions, has always been a source of inspiration for fashion enthusiasts worldwide. Bellafricana Marketplace is a platform that celebrates and showcases the vibrant, authentic, and creatively diverse world of African fashion. In this blog post, we will take you on a journey through the heart of African fashion and introduce you to the incredible offerings of Bellafricana Marketplace.

The Essence of African Fashion

African fashion is not just clothing; it’s a story, a reflection of heritage, and a celebration of identity. It combines tradition with modernity, resulting in a unique blend of colors, patterns, and designs that captivate the world. Bellafricana Marketplace is at the forefront of this fashion revolution, promoting African fashion that speaks to the soul.

Heritage and Tradition

African fashion is deeply rooted in the diverse cultures and traditions of the continent. From the intricate beadwork of the Maasai people to the vibrant kente cloth of West Africa, each piece tells a story. Bellafricana Marketplace honors these traditions by offering a curated selection of fashion items that embrace Africa’s rich heritage.

Unique Craftsmanship

One of the hallmarks of African fashion is its unique craftsmanship. Creatives across the continent pour their heart and soul into every piece they create. Bellafricana Marketplace connects you with these skilled craftsmen, allowing you to appreciate the craftsmanship behind each item, whether it’s a handwoven accessory, handbag, or beautifully tailored Ankara dress.

Sustainability

Sustainability is an integral part of Bellafricana’s ethos. Many of the products featured on the marketplace are crafted using eco-friendly and locally sourced materials. By supporting African fashion, you not only embrace unique styles but also contribute to sustainable fashion practices that prioritize the environment and local communities.

Exploring Bellafricana Marketplace

Bellafricana Marketplace is a treasure trove of African fashion and lifestyle products. Here’s a glimpse of what you can discover:

Fashion: From contemporary clothing to traditional attire, Bellafricana offers a wide range of fashion items that cater to every style preference. Whether you’re looking for a statement piece for a special occasion or everyday wear, there’s something for everyone.

Accessories: Elevate your look with stunning African accessories such as beaded jewelry, leather bags, and headwraps. These accessories add a touch of African elegance to any outfit.

Home Decor: African fashion extends beyond clothing. Discover exquisite home decor items like handwoven baskets, Ankara-print cushions, and intricate pottery that bring African culture into your living space.

Beauty and Wellness: Explore natural skincare and beauty products made with indigenous African ingredients. These products not only enhance your beauty but also support local artisans and communities.

Conclusion

Bellafricana Marketplace is more than just a platform; it’s a celebration of African culture and creativity. It’s an invitation to embrace the essence of African fashion, where tradition meets modernity, and craftsmanship reigns supreme.

By choosing African fashion, you not only adorn yourself with unique and beautiful items but also become part of a global movement that values authenticity, sustainability, and cultural diversity. So, why not embark on a journey through Bellafricana’s virtual aisles and discover the magic of African fashion for yourself? Your wardrobe and your soul will thank you for it.

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