Bellafricana is a platform where Afrocentric products and services lovers around the world come to source unique Afrocentric products and services by local artisans and manufacturers. We are huge lovers of promoting local content, creatives and artisans, hence the reason we have created a platform to connect buyers and sellers of Afrocentric products and services.

Our Story

Bellafricana was founded in November 2013 in Lagos, Nigeria. Bellafricana founder Bukky Asehinde (née Bello) moved back to Nigeria after her studies in the United Kingdom in September 2012 and commenced her National Youth Service Corps (NYSC, a compulsory service for Nigerian graduates) which was where the main genesis of the company began. Bukky soon fell exceptionally in love with African textile, but asides the regular use for fashion, she wanted to make a difference. You see, Bukky always had a great passion for creative things and so she decided to carve a niche for herself by promoting Afrocentric products and services.

About bellafricana collage-connecting Afrocentric businesses to their consumers-marketing made in Nigeria-made in African

Her vision for Bellafricana is to be the largest online platform for Afrocentric products and services delivering around the world. Alongside this, she hopes to promote local artisans, creatives and talents.

Now, from here on, Bukky plans towards the direction of her vision. She sees a real need for this kind of community and has chosen to be the platform for Afrocentric products and services. Starting with Nigeria, taking it one African Country at a time.

Bukky’s three key ingredients to achieving her goal are Passion, Synergy & Growth (God willing). Her favourite quote:

“If each one can reach one and if each one can teach one, what a much more beautiful Nation Nigeria will be…” Late Chaz B

Our Mission Is Simple: Make Finding Afrocentric Businesses Easier.

We noticed a vast increase in the number of unique products made in Nigeria (Africa) but noticed a huge gap between local artisans and consumers. Hence, we created this platform to bridge that gap. What better way than through online, which gives it a global opportunity.

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